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Little Rock City

A view of an area at Little Rock City State Forest.
A local landmark of geologic interest which is located in Rock City State Forest and is accessible in the spring, summer, and fall by vehicle, and during the winter by snowmobile.

Embracing Autumn Adventures

Fall Banner

As the leaves start to change and a crispness fills the air, there’s an undeniable excitement that comes with the arrival of fall!

Bed Tax Grant Online Advertising

What does the Bed Tax Grant cover on Online Advertising?

Online Advertising types that are covered:

  • Clicks to Website
  • Ad Impressions
  • Facebook/Instagram Digital Ads
  • Facebook Website Conversions
  • Facebook Page Post Engagement/Boosts FKA Promoted Posts
  • Facebook Page Likes
  • Facebook / Instagram Video Views
  • Other online advertising

Get Organized 

These elements will help you plan your campaign.

  • What message(s) do you want to spread?
  • What is the most important thing you want to share?
  • Please be sure to gather images and/or videos that you'd like to use.
  • What action(s) do you want visitors to take?

Base Requirements

EM in Content

Content mentions that they are in the Enchanted Mountains of Western New York which links to EnchantedMountains.com.

Example:

Rock City Park is in the Enchanted Mountains of New York State.

See Referencing the Enchanted Mountains.

Logo on the page

Enchanted Mountains logo on the campaign landing page which links to EnchantedMountains.com. The logo must remain on said page for a year from the campaign start date.

The EM logo has to be in your Footer or Sidebar on every page; See Referencing the Enchanted Mountains. The website has to be reviewed by Economic Development, Planning & Tourism.

Approval

Tourism must review of the landing page prior to the campaign's start date.

Placing Ads

You will work with Tourism to help you plan your advertising campaign. Please note on Facebook / Instagram ad placements, we may need access to your Page.

Billing

We place the advertisement when it has been reviewed and approved.

Mentioned in "About"

About section should mention how your destination is in Cattaraugus County, the Enchanted Mountains of Western New York.

Requirements

Just like other online advertising you have to have EM info on your landing page.

Brand Guide

Naturally Yours to Enjoy! The Enchanted Mountains is our brand for Cattaraugus County, in South-Western New York. Due to the abundance of places to enjoy outdoor activities and our small communities, we feel that no matter where you are from you will find a spot to love in the Enchanted Mountains. For the development of the Enchanted Mountains Brand, we talk about the sensory things, like visual identity - the EM logo, use of colors and the way we write in various ways. We want the Enchanted Mountains to be a trusted source for traveling in Western New York State. This is the dynamic foundation of the Enchanted Mountains brand.

Residents

Most residents follow the "work hard, play hard" and find a place to relax.

Purpose

The beauty and natural assets of Cattaraugus County serve as the foundation of the Enchanted Mountains promotional efforts. You combine that with all the high quality tourism-related "infrastructure" and you have a great place to live, learn, work and play

Values

x

Pillars

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Brand Truth

x

Adjectives

  • Natural
  • Enchanted
  • Mystical

Promise

x

Brand Story

x

Core Elements

x

Logos

View the Logos of the Enchanted Mountains

Tone of Voice

x

Photography

x

Typography

Fonts for the Enchanted Mountains

x

Color Palette

Colors for the Enchanted Mountains. The two base colors of the EM brand are blue and green.

Jump to the section on Enchanted Mountains Colors

Social

x

Video & Motion

Titles

Closing

End-Frame Design

Video Ratios

9:16, 1:1, 4:5

Location Markers

Contact

How to contact the Enchanted Mountains (Cattaraugus County Tourism)

Float the Allegheny

Friends floating the Allegheny River in Olean area
Float the Allegheny River in a non-timed regatta with music, food and more!
Dates

Cattaraugus County Geology Trail

Hiker going through the rocks at Little Rock City

Many people are surprised to hear of the natural wonders that can be found less than an hour south of the great Niagara Falls in the quiet, rural Cattaraugus County. Rock cities, ancient glacial valleys, vertical-cliffed gorges, and continental divides are just a few of the sights one may see on a day trip through the area.

Education in Nature

Path at Nannen
There are plenty of fun and educational activities to do with the entire family in the Enchanted Mountains of Cattaraugus County.

Welcome

We are naturally yours to enjoy on the "other side of New York State." We are the Enchanted Mountains of Western New York State. 

Experience the thrill of discovery in Cattaraugus County—Western New York’s ultimate playground for adventure seekers and nature lovers! From the moment you arrive, you’ll be captivated by rolling hills, lush forests, and sparkling waterways that beckon you to explore!

 

Eat & Drink

Some places to eat and drink in the Enchanted Mountains!

Holiday Valley's Spring Pond Skimming 2024

Pond Skimming at Holiday Valley Resort
Watch as skiers try to skim their way across an ice water filled pond or just enjoy being a spectator at Holiday Valley's Pond Skimming event.
Dates
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U.S. Air Force Snocross National

Snocross racing at Seneca Allegany Casino
Watch the snowmobiles race around the tracks at the Seneca Allegany Resort & Casino
Dates
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"Friends of Little Valley" presents Music in the Park & Cornhole Tournament!

Bicentennial Park - LV

Come down to Bicentennial Park on Erie St. in Little Valley Thursday, August 22nd for the final "Music in the Park" this summer hosted by Friends of Little Valley along with a cornhole tournament hosted by $lick $hooters Cornhole! 

Music begins at 6pm, featuring the "Iron Eyes Experience", a local three piece group based out of Salamanca. The band is well known for their rock and blues style that can be heard echoing throughout the enchanted mountains of Cattaraugus County! 

Dates
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