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Brand Guide
Naturally Yours to Enjoy! The Enchanted Mountains is our brand for Cattaraugus County, in South-Western New York. Due to the abundance of places to enjoy outdoor activities and our small communities, we feel that no matter where you are from you will find a spot to love in the Enchanted Mountains. For the development of the Enchanted Mountains Brand, we talk about the sensory things, like visual identity - the EM logo, use of colors and the way we write in various ways. We want the Enchanted Mountains to be a trusted source for traveling in Western New York State. This is the dynamic foundation of the Enchanted Mountains brand.
Residents
Most residents follow the "work hard, play hard" and find a place to relax.
Purpose
The beauty and natural assets of Cattaraugus County serve as the foundation of the Enchanted Mountains promotional efforts. You combine that with all the high quality tourism-related "infrastructure" and you have a great place to live, learn, work and play
Values
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Pillars
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Brand Truth
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Adjectives
- Natural
- Enchanted
- Mystical
Promise
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Brand Story
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Core Elements
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Logos
View the Logos of the Enchanted Mountains
Tone of Voice
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Photography
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Typography
Fonts for the Enchanted Mountains
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Color Palette
Colors for the Enchanted Mountains. The two base colors of the EM brand are blue and green.
Jump to the section on Enchanted Mountains Colors
Social
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Video & Motion
Titles
Closing
End-Frame Design
Video Ratios
9:16, 1:1, 4:5
Location Markers
Randolph's Country Christmas 2023
Randolph’s Country Christmas is an annual event that takes place during the first full weekend of December. Starting off the day is Randolph Holiday Arts & Crafts Show.
Looking for a great opportunity to pick up the perfect one of a kind gift for the holidays? Randolph Central School is excited to announce the annual RCS Arts and Crafts Show will take place at the High and Elementary School GYMS of Randolph Central School District on Saturday, December 2nd from 10am until 4pm. Browse the vendors along with a concession stand and bake sale.
Trivia Night at EBC Little Valley
Test your knowledge with a fun-filled evening of trivia on Thursday, October 2 at 6:30pm. Bring your best team and enjoy discounted brews and bites while you play!
No cost to participate, just bring your brainpower!
So, gather your crew and get ready to compete for bragging rights and more at EBC Little Valley!
Galentine's Day Brunch
Stop by Ellicottville Brew Co. in Little Valley on Sunday, February 2nd, from 11 AM to 2 PM, for a morning filled with joy, mimosas, and creativity! Enjoy a mouth-watering brunch buffet, design your own floral arrangement with guidance from Swan St. Florist, and listen to live music by The Son Duo. Browse unique gifts and products from local vendors and enjoy specialty drinks at our cash bar. It's the perfect way to spend a delightful Sunday morning!
Silver Bells Santa Parade 2023
The Silver Bells Parade will take place on Thursday, December 2, 2023 starting at 6:00pm.
Light up the night, hot cocoa, cookies, and SANTA!
Main Street and Jefferson Street Park in Salamanca.
To participate in the parade, please go the Seneca Salamanca Chamber of Commerce's website for forms and applications.
Swimming in Cattaraugus County
Celebrate the Eclipse at Seneca Allegany Resort
Events
Experience the Magic of NIGHT LIGHTS at Griffis Sculpture Park
Get ready to witness Griffis Sculpture Park in a whole new light this autumn as NIGHT LIGHTS returns for its 13th consecutive year, starting Friday, September 19, 2025.
Carrollton
The Town of Carrollton, New York is on the south border of Cattaraugus County, the Enchanted Mountains of Western New York State and is known for being a beautiful gateway from Pennsylvania into New York State.
Two Locations in Cattaraugus County named in Top 10 Hidden Hidden Gems of WNY 2011
In 2011, an article written by Christine A. Smyczynski for the Member Connection, the magazine for AAA Members, two of the treasures of the Enchanted Mountains of Cattaraugus County have been named in the top 10 Hidden Gems in Western New York by AAA.
Crawl Outta Fall
Start your Beer and Wine Festival experience a day early as you Crawl Outta Fall. Guests register in the lobby of the Tamarack Club and pick up a passport that features all the locations to visit for drink specials that evening. Registration takes place between 4 - 7PM and 2 Guys Drinking Beer will be playing music in the Tamarack Club lobby. Only $10 to participate.
Savage Road Bridge - Catt. Creek Public Stream Access
Sunset Movie Saturdays
Sunset Movie Saturdays are back!
Grab the whole crew and head to Jefferson Street Park in Salamanca to catch a favorite movie on the 33 foot screen.
Here is the 2025 Lineup:
May 31st: MineCraft
June 7th: The Wild Robot
June 14th: Mufasa 2024
June 21st: Community Choice Night (Moana 2, Dog Man, Sonic 3)
June 28th: Snow White 2025
All movies will begin at dusk and are weather dependent.
Christmas Tree Pottery Class with TShed Pottery
Join the fun at Hunter Hill Farm on November 9th from 10 AM to 2 PM for a festive Christmas Tree Pottery Class with Tara from TShed Pottery!
TShed Pottery, run by Tara, is renowned for its unique and handcrafted pottery pieces. Celebrated for her creativity and quality, Tara’s classes are both educational and enjoyable. She will guide you through the creative process of designing and crafting two unique Christmas trees—one small and one large.
Event Schedule:
Tri-County Arts Council: 2D Needle Felt Painting of Birds
Join Darlene Subulski for a 2D needle felting class on May 17th, 2025, from 1:00-4:00 pm! Create a beautiful bird-themed picture frame using wool roving and needle felting techniques. Details:
- Cost: $45 (Artisan Members & Above), $55 (Basic/Family Members & Non-Members)
- Age: 14+
- What to bring: A 5×7 picture frame
No experience needed! Learn this fun technique and take home your unique wool-felted art piece!