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How to contact the Enchanted Mountains (Cattaraugus County Tourism)

Brand Guide

Naturally Yours to Enjoy! The Enchanted Mountains is our brand for Cattaraugus County, in South-Western New York. Due to the abundance of places to enjoy outdoor activities and our small communities, we feel that no matter where you are from you will find a spot to love in the Enchanted Mountains. For the development of the Enchanted Mountains Brand, we talk about the sensory things, like visual identity - the EM logo, use of colors and the way we write in various ways. We want the Enchanted Mountains to be a trusted source for traveling in Western New York State. This is the dynamic foundation of the Enchanted Mountains brand.

Residents

Most residents follow the "work hard, play hard" ethos and find a place to relax.

Purpose

The beauty and natural assets of Cattaraugus County serve as the foundation of the Enchanted Mountains promotional efforts. You combine that with all the high quality tourism-related "infrastructure" and you have a great place to live, learn, work and play

Values

Grounded Authenticity: Embracing natural, raw beauty without artificial filters or over-commercialization

Mystical Wonder: Cultivating a sense of magic, exploration, and awe in everyday outdoor experiences

This is due to the stories from native american culture, the history of immigrants, geography and trails developed by residents.

Balanced Vitality: Honoring the local "work hard, play hard, rest deeply" ethos

Inclusive Stewardship: Protecting the land while ensuring it feels welcoming and accessible to all visitors.

Pillars

Pristine Playground - Focus: Allegany State Park, dense forests, waterways, and changing seasons.

Enchanted Small Towns: Local artisan communities, indigenous heritage with the Seneca Nation of Indians, historic villages and local hospitality.

Recharging Sanctuary - Focus: Disconnecting from digital noise, peaceful retreats, and mental clarity; Promoting BnBs, cabins, trails, stargazing spots, and slow-paced weekend getaways

Brand Truth

The undeniable, foundational reality of our region is that it makes the brand promise credible.

Unspoiled Playground: The Enchanted Mountains, Cattaraugus County, is an authentic, rugged, and vast landscape of state parks, historic trails, and waterways that remains pristine and uncrowded, offering a genuine escape from dense urban life.

Adjectives

  • Natural
  • Enchanted
  • Mystical

Promise

To provide an authentic, uncrowded natural sanctuary where you can escape the noise, recharge your spirit, and discover your own moments of outdoor wonder.

Brand Story

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Core Elements

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Logos

View the Logos of the Enchanted Mountains

Tone of Voice

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Photography

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Typography

Fonts for the Enchanted Mountains

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Color Palette

Colors for the Enchanted Mountains. The two base colors of the EM brand are blue and green.

Jump to the section on Enchanted Mountains Colors

Social

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Video & Motion

Titles

Closing

End-Frame Design

Video Ratios

9:16, 1:1, 4:5

Location Markers

Guide for Steelhead Fishing in Cattaraugus Creek

Cattaraugus Creek offers over 34 miles of steelhead angling opportunities from Lake Erie to the Springville Dam. A portion of the stream and its lower tributaries are on Seneca Nation of Indian Lands, so if you plan to fish there, you will need a license for the Reservation.

Groups

Let us help you plan your groups visit to the Enchanted Mountains!

Allegany River Rest Area

Allegany Rest Area
The Allegany River Rest Area serves westbound traffic on Rt. 86, between exits 24 and 23 in the town of Allegany.

It's Rodeo Time

Clown at the Ellicottville Rodeo

Take your family and friends to Triple R Rodeo for the "Bulls & Barrels" events held seasonally,  on the third Friday of each month. The Ellicottville Championship Rodeo invites you to take a step back in time to experience non-stop wild western action held annually.

Step Right Up at the Cattaraugus County Fair

Swings at the Cattaraugus County Fair

We think this is the best, small fair with cotton candy, fried food, rides, animal shows, and live entertainment, are all available at the Cattauragus County Fair. Make plans to catch the demolition derby, monster trucks, or a concert. Have some good old fashioned fun! The fair is held yearly, either from the end of July into the first week of August.

Note: Unlike some other county fairs, most of the rides are free with your admission!

Wild Wing Festival

Swan at Gooseneck

On August 25th The Wild Wing Festival will be held with music by the Rustic Ramblers and food from 12-4 pm. There will be guided tours of all the birds in the 6-acre aviary. You will have a guided tour of the birds and learn about the 78 different species. 

Cost is $10/ adults per person and $5 for children under 12. Food will be served by Lil's Deli including Pizza, Chicken fingers, Fries, Cookies, etc.

 Dining tents will be available in case of rain. Please bring your lawn chairs.

Dates
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