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The Paper Factory

some gift options inside of the Paper Factory in Olean
A one stop shop for all of your party needs... including decorations and gifts!

Brand Guide

Naturally Yours to Enjoy! The Enchanted Mountains is our brand for Cattaraugus County, in South-Western New York. Due to the abundance of places to enjoy outdoor activities and our small communities, we feel that no matter where you are from you will find a spot to love in the Enchanted Mountains. For the development of the Enchanted Mountains Brand, we talk about the sensory things, like visual identity - the EM logo, use of colors and the way we write in various ways. We want the Enchanted Mountains to be a trusted source for traveling in Western New York State. This is the dynamic foundation of the Enchanted Mountains brand.

Residents

Most residents follow the "work hard, play hard" and find a place to relax.

Purpose

The beauty and natural assets of Cattaraugus County serve as the foundation of the Enchanted Mountains promotional efforts. You combine that with all the high quality tourism-related "infrastructure" and you have a great place to live, learn, work and play

Values

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Pillars

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Brand Truth

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Adjectives

  • Natural
  • Enchanted
  • Mystical

Promise

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Brand Story

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Core Elements

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Logos

View the Logos of the Enchanted Mountains

Tone of Voice

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Photography

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Typography

Fonts for the Enchanted Mountains

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Color Palette

Colors for the Enchanted Mountains. The two base colors of the EM brand are blue and green.

Jump to the section on Enchanted Mountains Colors

Social

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Video & Motion

Titles

Closing

End-Frame Design

Video Ratios

9:16, 1:1, 4:5

Location Markers

Small Business Saturday Craft / Vendor Show & Chicken BBQ

Small business Saturday at Limestone Firehall

Looking for some unique gifts for the holiday season? Check out the Small Business Saturday Vendor Event on November 25th, 10:00am - 3:00pm. 

Over 30 vendors, chinese auction, chicken BBQ, and much more!

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Buckskin & Calico Live! - Little Valley Riders Club

Little Valley Riders Club

Join the Little Valley Riders Club for a fun-filled evening of square dancing, country, and fifties music on May 25th, 2025, from 7 pm to 11 pm! 

It's a family-friendly event, so bring the kids along. Feel free to bring your own drinks and snacks. No horses required – just come for the dance and good times!

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Enchanted Mountains Horse Series

Horse Show at the Cattaraugus County Fair

The Enchanted Mountains Horse Series features an exciting game show on Friday nights, and performance classes on both Saturday and Sunday.

Attendees can enjoy a variety of treats from the food concession stand and explore offerings from various clothing and tack vendors. Additionally, each weekend typically includes at least one charitable fundraiser to support a worthy cause or individual in need.

Spectators are always welcome!

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Rafi's Kitchen 716

Salad from Rafi's Kitchen

Something for everyone offering a variety of ethnic cuisine—Pakistani, Italian, Greek, Lebanese, American Mediterranean.

Friends of Allegany State Park: Red House Sawmill Sundays

Red House Area Signage
Don't miss this opportunity to delve into the rich history of the sawmill at Allegany State Park!
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NY Citizen Preparedness Training

ASP, Fall forest

Be ready before the storm hits! 

Join Citizens Preparedness Corps on November 22nd at 1:00pm in the Camp Allegany Classroom for a free training session. Learn how to make a family emergency plan, build a go-bag, and stay safe during natural disasters. 

Each Family will receive a free preparedness kit! Registration is required: Event Registration

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Sip & Carve Adult Pumpkin Carving Class with Eric Jones!

Pumpkins at Pumpkinville, NY

Come out to Pumpkinville on October 18th for an exclusive Pumpkin Carving class with the one and only, Eric Jones! 

Eric Jones is an Olean, NY native and celebrated sculptor and caricature artist! He has been featured on The Food Network's Halloween Wars, holds the 2023 Guinness World Record for carving the larges jack-o-lantern, and won Season 3 of The Food Network's Outrageous Pumpkins! 

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New Albion Lake

Fishing at New Albion Lake
A small lake off of Mosher Hollow Road in the town of New Albion, NY.

Jenny Lee Feed Mill

Burger from Jenny Lee Feed Mill

A Feed Mill themed restaurant featuring fish frys, prime rib, gourmet burgers, salads, and daily lunch and dinner specials.

Pumpkin Carving Class with Eric Jones!

EBC Little Valley - Eric Jones Event

Get into the Halloween spirit at EBC Little Valley with an unforgettable night of pumpkin carving on Thursday, October 23 at 6:30pm led by Food Network Champion, Guinness World Record Holder, and Professional Pumpkin Carver Eric Jones!  

Eric is one of WNY's top pumpkin artists, known for his incredible 3D creations and hundreds of jaw dropping sculptures across the region. Now's your chance to learn his tips and tricks and create your own masterpiece to show off this Halloween! 

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Demo Day at Holiday Valley 2023

Demo Day at Holiday Valley

Today is the day to try before you buy! Free demos from many ski and snowboard reps, featuring Ellicottville's awesome specialty ski and snowboard shops. Check it out, slopeside of the Holiday Valley Lodge. Credit card required for deposit and parent signature if under 18.

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Groups

Let us help you plan your groups visit to the Enchanted Mountains!