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Little Valley

Little Valley is a town in Cattaraugus County, New York. The town is named after its local geographical setting, a relative comparison of two tributaries (the other being the neighboring Great Valley) of the Allegheny River.

Brand Guide

Naturally Yours to Enjoy! The Enchanted Mountains is our brand for Cattaraugus County, in South-Western New York. Due to the abundance of places to enjoy outdoor activities and our small communities, we feel that no matter where you are from you will find a spot to love in the Enchanted Mountains. For the development of the Enchanted Mountains Brand, we talk about the sensory things, like visual identity - the EM logo, use of colors and the way we write in various ways. We want the Enchanted Mountains to be a trusted source for traveling in Western New York State. This is the dynamic foundation of the Enchanted Mountains brand.

Residents

Most residents follow the "work hard, play hard" and find a place to relax.

Purpose

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Values

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Pillars

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Brand Truth

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Promise

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Brand Story

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Core Elements

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Logos

View the Logos of the Enchanted Mountains

Tone of Voice

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Photography

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Typography

Fonts for the Enchanted Mountains

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Color Palette

Colors for the Enchanted Mountains

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Social

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Video & Motion

Titles

Closing

End-Frame Design

Video Ratios

9:16, 1:1, 4:5

Location Markers

Holiday Valley Mudslide 2022

Crawling through a giant mud puddle at Holiday Valley's Mudslide
A fun-fun-fun obstacle trail run that's either 3.5 mile or 5.4 mile run with unique obstacles ending with a giant mudslide
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Holiday Valley's Red Bull Rail Jam

Skiier at Holiday Valley

If you love sliding on steel, join us at the Fiddler's Terrain Park on Saturday the 20th for a rail jam that should not be missed. Sponsored by Red Bull, this competition is bound to be action packed and a ton of fun. DJ Tyler Swift will be rockin' the mic and keeping the vibes high!

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Weekend Chairlift Rides at Holiday Valley

Chairlift Rides at Holiday Valley Resort
Summer & Fall Chairlift Rides up the mountain!
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Weekend Chairlift Rides at Holiday Valley

Family on a summer chairlift ride at Holiday Valley Resort
Summer & Fall Chairlift Rides up the mountain!
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Activities

Activities in the Enchanted Mountains year-round.

Holiday Inn Express Olean

Holiday Inn Express sign in Olean NY

Clean, consistent, comfortable rooms for family or business trips.  Newly updated rooms with favorable reports.

Boardroom Banked Slalom 2024

Snowboarder at Holiday Valley Resort

If you love snowboarding, this is the event for you. Great for spectating! Vendor Village and cookout on the Champagne Sundeck at the Yodeler Lodge. 

Discounted lift tickets for competitors and lodging are available. Assumption of risk form must be signed by a parent if competitor is under 18. 

Photo credit: Holiday Valley Resort

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"Friends of Little Valley" presents Music in the Park & Cornhole Tournament!

Bicentennial Park - LV

Come down to Bicentennial Park on Erie St. in Little Valley Thursday, August 22nd for the final "Music in the Park" this summer hosted by Friends of Little Valley along with a cornhole tournament hosted by $lick $hooters Cornhole! 

Music begins at 6pm, featuring the "Iron Eyes Experience", a local three piece group based out of Salamanca. The band is well known for their rock and blues style that can be heard echoing throughout the enchanted mountains of Cattaraugus County! 

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