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Bed Tax Grant Online Advertising

What does the Bed Tax Grant cover on Online Advertising?

Online Advertising types that are covered:

  • Clicks to Website
  • Ad Impressions
  • Facebook/Instagram Digital Ads
  • Facebook Website Conversions
  • Facebook Page Post Engagement/Boosts FKA Promoted Posts
  • Facebook Page Likes
  • Facebook / Instagram Video Views
  • Other online advertising

Get Organized 

These elements will help you plan your campaign.

  • What message(s) do you want to spread?
  • What is the most important thing you want to share?
  • Please be sure to gather images and/or videos that you'd like to use.
  • What action(s) do you want visitors to take?

Base Requirements

EM in Content

Content mentions that they are in the Enchanted Mountains of Western New York which links to EnchantedMountains.com.

Example:

Rock City Park is in the Enchanted Mountains of New York State.

See Referencing the Enchanted Mountains.

Logo on the page

Enchanted Mountains logo on the campaign landing page which links to EnchantedMountains.com. The logo must remain on said page for a year from the campaign start date.

The EM logo has to be in your Footer or Sidebar on every page; See Referencing the Enchanted Mountains. The website has to be reviewed by Economic Development, Planning & Tourism.

Approval

Tourism must review of the landing page prior to the campaign's start date.

Placing Ads

You will work with Tourism to help you plan your advertising campaign. Please note on Facebook / Instagram ad placements, we may need access to your Page.

Billing

We place the advertisement when it has been reviewed and approved.

Mentioned in "About"

About section should mention how your destination is in Cattaraugus County, the Enchanted Mountains of Western New York.

Requirements

Just like other online advertising you have to have EM info on your landing page.

Old Library Hotel

Suite at The Old Library Inn
A unique boutique inn, full of modern Victorian charm with seven unique rooms.

Freedom Races

Races at Freedom Motorsports Park
Join Freedom Speedway for an adrenaline-fueled experience like no other!
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Freedom Races

Races at Freedom Motorsports Park
Super Late Models/RUSH Pro Mods/RUSH Stock Cars/Mini Lates/Bandits
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Freedom Races

Races at Freedom Motorsports Park
Super Late Models, RUSH Pro Mods, RUSH Stock Cars, Mini Lates, Bandits
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Go for a Bike Ride on the Pat McGee Trail

Grandparents and grandchild bike ride on the Pat McGee Trail in the Summer

You could go for a bike ride on a well-maintained trail through the forests and fields.

There are multiple places to access the trail with the three main ones being in the Village of Little Valley, Village of Cattaraugus and the City of Salamanca.

The Pat McGee Trail Park is a multi-use trail in Western New York State for walking, bicycling, horseback riding and snowmobiling that connects the Village of Cattaraugus, Village of Little Valley and the City of Salamanca.

Enchanted Mountain Roller Derby Home Game

2018 Enchanted Mountain Roller Derby
Support the Enchanted Mountain Roller Derby Program as the HellBilly Heartbreakers take the stage.
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Freedom Races

Races at Freedom Motorsports Park
Big & Small Block Mods/UMP Mods/RUSH Pro Mods/Sportsman Mods/Mini Lates/Bandits
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Enchanted Mountain Roller Derby Home Game

2018 Enchanted Mountain Roller Derby
Support the Enchanted Mountain Roller Derby Program as the HellBilly Heartbreakers take the stage.
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Summer Music Festival

Summer Music Fest at Holiday Valley
A three day music festival held at Holiday Valley and hosted by the Ellicottville Chamber of Commerce.
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Freedom Races

Races at Freedom Motorsports Park
Crate Late Models/UMP Modifieds/RUSH Pro Mods/RUSH Stock Cars/Mini Lates/Bandits
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Freedom Races

Races at Freedom Motorsports Park
ESS SPRINT SPECIAL + KURT MILLER MEMORIAL
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Summer Music Festival

Summer Music Fest at Holiday Valley
A three day music festival held at Holiday Valley and hosted by the Ellicottville Chamber of Commerce.
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Little Rock City

A view of an area at Little Rock City State Forest.
A local landmark of geologic interest which is located in Rock City State Forest and is accessible in the spring, summer, and fall by vehicle, and during the winter by snowmobile.

Education in Nature

Path at Nannen
There are plenty of fun and educational activities to do with the entire family in the Enchanted Mountains of Cattaraugus County.

Fall Foliage Train Ride

NYLE Train
Experience the fall foliage on a train ride through the countryside.
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