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The Hickey Tavern

Outside view of The Hickey in Allegany

The go-to dive bar for music lovers! They host touring bands from all around the country and support local music as well!

Brand Guide

Naturally Yours to Enjoy! The Enchanted Mountains is our brand for Cattaraugus County, in South-Western New York. Due to the abundance of places to enjoy outdoor activities and our small communities, we feel that no matter where you are from you will find a spot to love in the Enchanted Mountains. For the development of the Enchanted Mountains Brand, we talk about the sensory things, like visual identity - the EM logo, use of colors and the way we write in various ways. We want the Enchanted Mountains to be a trusted source for traveling in Western New York State. This is the dynamic foundation of the Enchanted Mountains brand.

Residents

Most residents follow the "work hard, play hard" and find a place to relax.

Purpose

The beauty and natural assets of Cattaraugus County serve as the foundation of the Enchanted Mountains promotional efforts. You combine that with all the high quality tourism-related "infrastructure" and you have a great place to live, learn, work and play

Values

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Pillars

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Brand Truth

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Adjectives

  • Natural
  • Enchanted
  • Mystical

Promise

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Brand Story

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Core Elements

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Logos

View the Logos of the Enchanted Mountains

Tone of Voice

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Photography

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Typography

Fonts for the Enchanted Mountains

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Color Palette

Colors for the Enchanted Mountains. The two base colors of the EM brand are blue and green.

Jump to the section on Enchanted Mountains Colors

Social

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Video & Motion

Titles

Closing

End-Frame Design

Video Ratios

9:16, 1:1, 4:5

Location Markers

Allegany

Kayakers on the Allegheny River at the Allegany launch

The Town and Village of Allegany, NY are situated along the Allegheny River among the heart of the Enchanted Mountains of Western New York State.

Klice's Kones

Klice's Kones logo

Stop by Klice's Kones on Allegany's Main Street for delicious Hershey's Ice cream. Try a sundae, cookie sandwich, milkshake, float or one of the many flurries! 

The Wildwood Sanitarium

Wildwood Sanitarium, Photo Credit- Amity Photos

The Wildwood Sanitarium opened it's doors in 1906 as a Sanitarium and Bath House. Later, in 1923, it became a Tuberculosis Clinic and then used as apartments later on. 

Barefoot In The Park

Outside Olean Theatre Workshop
Watch the presentation of "Barefoot In The Park" at Olean Theatre Workshop.
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Scotty McCreery at Seneca Allegany Casino

Scotty McCreery, Photo Credit- Jeff Ray

After bursting onto scene as the Season 10 winner of “American Idol,” he quickly won the hearts of critics and audiences alike, with his deep voice and traditional Country style. A string of impressive hits soon followed including “Five More Minutes,” “In Between,” and “Damn Straight.” Known for his crooning melodies and downhome Southern charm, this North Carolina native has become a respected figure in Country music. He also made history as the first Country artist and youngest male artist of any genre to debut a first solo album on Billboard’s Top 200 chart.

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Seneca Allegany Resort & Casino: Annual Tree Lighting

Casino

Come celebrate the magic of the holiday season at the free, family-friendly Annual Holiday Tree lighting celebration at Seneca Allegany on Wednesday, December 3 from 4 to 7 p.m., featuring horse-drawn carriage rides from 4-7pm and a tree lighting at approximately 5:30 p.m.

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Fireworks at Weeden Park

Fireworks!

You're invited to Weeden Park in Randolph on July 5th for an exciting fireworks display presented by Randolph Peaches & Cream Crew & sponsors! The fireworks will begin at dusk.

There will also be music by The Hanna's!

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