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Bed Tax Grant Online Advertising

What does the Bed Tax Grant cover on Online Advertising?

Online Advertising types that are covered:

  • Clicks to Website
  • Ad Impressions
  • Facebook/Instagram Digital Ads
  • Facebook Website Conversions
  • Facebook Page Post Engagement/Boosts FKA Promoted Posts
  • Facebook Page Likes
  • Facebook / Instagram Video Views
  • Other online advertising

Get Organized 

These elements will help you plan your campaign.

  • What message(s) do you want to spread?
  • What is the most important thing you want to share?
  • Please be sure to gather images and/or videos that you'd like to use.
  • What action(s) do you want visitors to take?

Base Requirements

EM in Content

Content mentions that they are in the Enchanted Mountains of Western New York which links to EnchantedMountains.com.

Example:

Rock City Park is in the Enchanted Mountains of New York State.

See Referencing the Enchanted Mountains.

Logo on the page

Enchanted Mountains logo on the campaign landing page which links to EnchantedMountains.com. The logo must remain on said page for a year from the campaign start date.

The EM logo has to be in your Footer or Sidebar on every page; See Referencing the Enchanted Mountains. The website has to be reviewed by Economic Development, Planning & Tourism.

Approval

Tourism must review of the landing page prior to the campaign's start date.

Placing Ads

You will work with Tourism to help you plan your advertising campaign. Please note on Facebook / Instagram ad placements, we may need access to your Page.

Billing

We place the advertisement when it has been reviewed and approved.

Mentioned in "About"

About section should mention how your destination is in Cattaraugus County, the Enchanted Mountains of Western New York.

Requirements

Just like other online advertising you have to have EM info on your landing page.

Summer Music Festival

Summer Music Fest at Holiday Valley
Celebrate America 250 with a three day music festival held at Holiday Valley and hosted by the Ellicottville Chamber of Commerce.
Dates

Pat McGee Trail

Pat McGee Trail - Christian Monroe
You may hike, bike, ride a snowmobile or ride horse on this multi-purpose, 12.2 mile trail which connects 7 communities together!

Nashville Nights in Ellicottville

Cowgirl boots line dancing

Nashville Nights in Ellicottville

Dust off your boots and get ready for a little country flair in the heart of the village! Nashville Nights in Ellicottville brings the spirit of Music City to your favorite mountain town for a weekend of non-stop entertainment.

Dates
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Holiday Valley's New Years Eve Celebration and Torchlight Parade 2023-2024

Fireworks

Ring in the New Year with the Holiday Valley Groomer parade and spectacular fireworks. Family friendly party in the main Lodge. Approximate times: Groomer Parade on Cindy's Run at 11:15, torchlight parade at 11:30 then the fireworks show at 11:45, ending at midnight. 

Dates
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Holiday Valley's New Years Eve Celebration and Torchlight Parade 2025-2026

Fireworks

Ring in the New Year with the Holiday Valley Groomer parade and spectacular fireworks. Family friendly party in the main Lodge. Approximate times: Groomer Parade on Cindy's Run at 11:15, torchlight parade at 11:30 then the fireworks show at 11:45, ending at midnight. 

Dates
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New Gear's Eve Bike Ride Allegany State Park

Man enjoying a ride on a fat bike in winter at Allegany State Park

New Gear’s Eve Bike Ride begins at Camp Allegany on December 31 2024 at 6:00 p.m., with the ride starting at 6:30 p.m. Grab your bike and some friends to join Allegany staff and other fat bike enthusiasts for the last ride of the year. Bring lights, wear warm and reflective gear and a helmet. Participants may be split into different paced groups, if necessary. No one will be left behind. There will be a social to follow the ride in the Rec Hall at Camp Allegany. Bring your own snacks.

Dates
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Christmas in Ellicottville 2023

Christmas in Ellicottville

One of the best ways to describe the downtown of Ellicottville has been as something Norman Rockwell would have conjured up. The New York Times says it is like being “transported to a scene from an old black and white Christmas movie.” Kick off the Holiday Season with us! Christmas in Ellicottville Weekend is back and will be merrier than ever!

Enjoy horse drawn carriage rides, real reindeer, kids Christmas crafts, cookie decorating and more all at no cost to you in the spirit of the holiday season!  

Dates
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Autumn is Wonder-fall 2010

Autumn is Wonder-fall

Well, it is already Autumn in 2010 and we love the falling leaves. We've created the following routes to take you through different areas of Cattaraugus County.

This post is long-winded as it gives you some options for your trip into Cattaraugus County.