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Brand Guide
Naturally Yours to Enjoy! The Enchanted Mountains is our brand for Cattaraugus County, in South-Western New York. Due to the abundance of places to enjoy outdoor activities and our small communities, we feel that no matter where you are from you will find a spot to love in the Enchanted Mountains. For the development of the Enchanted Mountains Brand, we talk about the sensory things, like visual identity - the EM logo, use of colors and the way we write in various ways. We want the Enchanted Mountains to be a trusted source for traveling in Western New York State. This is the dynamic foundation of the Enchanted Mountains brand.
Residents
Most residents follow the "work hard, play hard" and find a place to relax.
Purpose
The beauty and natural assets of Cattaraugus County serve as the foundation of the Enchanted Mountains promotional efforts. You combine that with all the high quality tourism-related "infrastructure" and you have a great place to live, learn, work and play
Values
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Pillars
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Brand Truth
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Adjectives
- Natural
- Enchanted
- Mystical
Promise
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Brand Story
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Core Elements
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Logos
View the Logos of the Enchanted Mountains
Tone of Voice
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Photography
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Typography
Fonts for the Enchanted Mountains
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Color Palette
Colors for the Enchanted Mountains. The two base colors of the EM brand are blue and green.
Jump to the section on Enchanted Mountains Colors
Social
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Video & Motion
Titles
Closing
End-Frame Design
Video Ratios
9:16, 1:1, 4:5
Location Markers
Socialize with Us
Holiday Valley ranks an astonishing #3 in SKI Magazine 2015
Holiday Valley 3rd in the East 2015
SKI Magazine Reader Rankings
2024 Holiday Valley Mudslide
George Thorogood and the Destroyers at Casino
Holiday Valley Mudslide 2022
Adult Prom - to benefit Foster Care!
Join Foster Cattaraugus on Saturday, August 10th from 7-10pm at Woodside Tavern on the Range for a magical evening at their Enchanted Forest Adult Prom to benefit foster children in Cattaraugus County!
Dress to impress in your finest attire and get ready to relive the nostalgia of prom night in a whole new way. Whether you're going going solo or with a date, this event promises to be a night to remember with a whimsical setting filled with twinkling lights and enchanting decor.
Ticket Information-
Tailgate Thursday
Happy Half Marathon, 5K & Beer Mile
College Daze at Holiday Valley
Spend winter break at Holiday Valley with this special lodge and lift package designed for college students. Cost is just $242.48 per person for quad occupancy at the slopeside Inn at Holiday Valley, 3 days and 2 nights lift tickets (start anytime Sunday through 4:30 on Tuesday), an arrival gift, hosted parties, tastings and more. First time skiers or snowboarders get a FREE 1.5 hour lesson, rental equipment and a beginners area lift ticket. College Season Passholders can deduct $100 from their package price.
Public Overnight Ghost Hunt
The Haunted Hinsdale House presents this exclusive Overnight Ghost Hunt at 8pm and it will run until 9am the next day. Your all inclusive experience will include a tour of the grounds and inside the historic building. You will get history and stories from your guide, as well as use of some ghost hunting equipment to see if we can connect with the other side. If you have your own ghost hunting equipment they highly recommend that you bring it.
Get your exclusive limited tickets for only $109.
Snacks, water and soda provided.
Holiday Valley's Your Turn Women's Ski Clinic 2024
Holiday Valley Snowsports School is featuring the 10th annual YOUR TURN women's clinic on Wednesday and Thursday, January 24 and 25, 2024 led by Lisa Ballard, a widely acclaimed coach and ski racer and assisted by several of Holiday Valley's finest women instructors. Intermediate skiers who can ski the blue squares through advanced skiers who want to take their skiing to the next level will benefit from this clinic. The clinic will begin at 8AM with registration and breakfast. Pre-registration is advised as attendance is limited. Questions, call 716-699-3506.
Pumpkin Carving Class with Eric Jones!
Come out to Pumpkinville on either September 20th or October 4th for an exclusive Pumpkin Carving class with the one and only, Eric Jones!
Eric Jones is an Olean, NY native and celebrated sculptor and caricature artist! He has been featured on The Food Network's Halloween Wars, holds the 2023 Guinness World Record for carving the larges jack-o-lantern, and won Season 3 of The Food Network's Outrageous Pumpkins!
Sip & Carve Adult Pumpkin Carving Class with Eric Jones!
Come out to Pumpkinville on October 18th for an exclusive Pumpkin Carving class with the one and only, Eric Jones!
Eric Jones is an Olean, NY native and celebrated sculptor and caricature artist! He has been featured on The Food Network's Halloween Wars, holds the 2023 Guinness World Record for carving the larges jack-o-lantern, and won Season 3 of The Food Network's Outrageous Pumpkins!
Gowanda's Historic Hollywood Theater Presents: The Taylor Swift Experience
Gowanda’s Historic Hollywood Theatre proudly presents Cami Clune & The Fringe in The Taylor Swift Experience!
Cami Clune, who captivated audiences on The Voice with her stunning performances and earned a four-chair turn, will be lighting up the Hollywood Theatre stage on Saturday, November 2nd at 7:00 PM. Hailing from Buffalo, NY, Cami is a versatile singer, songwriter, and actress. She gained national fame as a semi-finalist on Season 19 of The Voice.
The Boogie Woogie Kid, Matthew Ball
Gowanda's Historic Hollywood Theater proudly presents "The Boogie Woogie Kid, Matthew Ball" on Sunday, September 15th at 2:00pm.
Matt will be performing Boogie-Woogie Piano and swing dance era favorites to delight the entire family.
Tickets are $10/each and the list below is where tickets can be purchased:
Transportation
Various ways to get here and how to get around the Enchanted Mountains (Cattaraugus County, New York).
Major Roadways:
- Interstate 86 runs east/west through our region.
- U.S. Route 219 runs north/south through our region.
Rental Cars / Vehicles:
Enterprise Rent-A-Car in Olean, NY
Hertz Car Rental in Yorkshire, NY
Airports:
- Buffalo Niagara International Airport is the closest large airport to us.
- Olean Municipal Airport is located in Ischua, NY.
- Great Valley Airport is located in Great Valley, NY.
Bussing: (SP)
- Seneca Bus Service
- The City of Olean has bussing that covers the entire city.
- Holiday Valley Resort and the Village of Ellicottville has busing that also travels to the Seneca-Niagara Casino, located in Salamanca.
Uber / Lyft / Etc.??
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Friends of Good Music Presents A Musical Homecoming
Cooper Alan at the Cattaraugus County Fair
Blue Morning - Recreating the music of Foreigner
Experience the legendary sounds of Foreigner with Blue Morning at Gowanda's Historic Hollywood Theater October 4th, 2024. Show starts at 7:00pm!
"An amazing show back by popular demand"
Tickets are $25.00 per person and available at the door as well as the following places:
Air Supply at the Seneca Allegany Resort and Casino
Air Supply, the duo of Graham Russell and Russell Hitchcock, has been making memories through their music since 1975. The duo scored seven consecutive Top-Five singles in the late ‘70s and early ‘80s, equaling a mark previously set by The Beatles. From their debut single, “Love and Other Bruises,” through today, Air Supply has remained a popular touring act and a radio mainstay, selling millions of records and drawing sold-out crowds to performance halls the world over.