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Brand Guide
Naturally Yours to Enjoy! The Enchanted Mountains is our brand for Cattaraugus County, in South-Western New York. Due to the abundance of places to enjoy outdoor activities and our small communities, we feel that no matter where you are from you will find a spot to love in the Enchanted Mountains. For the development of the Enchanted Mountains Brand, we talk about the sensory things, like visual identity - the EM logo, use of colors and the way we write in various ways. We want the Enchanted Mountains to be a trusted source for traveling in Western New York State. This is the dynamic foundation of the Enchanted Mountains brand.
Residents
Most residents follow the "work hard, play hard" and find a place to relax.
Purpose
The beauty and natural assets of Cattaraugus County serve as the foundation of the Enchanted Mountains promotional efforts. You combine that with all the high quality tourism-related "infrastructure" and you have a great place to live, learn, work and play
Values
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Pillars
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Brand Truth
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Adjectives
- Natural
- Enchanted
- Mystical
Promise
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Brand Story
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Core Elements
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Logos
View the Logos of the Enchanted Mountains
Tone of Voice
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Photography
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Typography
Fonts for the Enchanted Mountains
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Color Palette
Colors for the Enchanted Mountains. The two base colors of the EM brand are blue and green.
Jump to the section on Enchanted Mountains Colors
Social
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Video & Motion
Titles
Closing
End-Frame Design
Video Ratios
9:16, 1:1, 4:5
Location Markers
Holiday Valley Beer and Wine Festival 2022

Beer is Back! The 18th annual Beer and Wine Festival is scheduled for Saturday, November 12th. With many of the region's best craft brewers, wineries and cideries in attendance you can sample your favorites, plus try out several new and unique flavors. Add live entertainment, food trucks and 1500 of your closest friends, it's an event not to be missed.
The format was adjusted so no there are two sessions in order to allow guests to have more space in the lodge. The first session is 1pm - 4pm and the second is 5pm - 8pm.
Cookie Decorating at EBC in Little Valley

Get in the holiday spirit and unleash your creativity as you decorate delicious cookies with a variety of colorful frostings, sprinkles, and edible decorations. Whether you're a beginner or a seasoned baker, this hands-on workshop is perfect for all ages and skill levels.
During the workshop, you'll learn tips and tricks from Cupcaked Bakery, who will guide you through different techniques to create beautiful and unique designs. It's a great opportunity to spend quality time with loved ones, make new friends, and take home some scrumptious treats to share.
Socialize with Us
2025 Fall Craft Show

Get ready for a cozy Fall Craft Show at the Little Valley Fire Hall on November 15th, 2025, from 11am to 4pm! Enjoy delicious food, shop local, and support talented artisans.
*Vendor Opportunities:* Interested in showcasing your crafts? Visit (link unavailable) to learn more and secure your spot!
Mark your calendars and join the fun!
Deer Lick Conservation Area
Tailgate Thursday

Spring into Adventure 2024

It's spring in the Enchanted Mountains, which means... our days get longer, flowers are blooming, and the warmer weather allows us to spend more time enjoying the outdoors! Here's a list of ways you can be active and enjoy spring in the Enchanted Mountains.
Spring into Adventure 2023

It's spring in the Enchanted Mountains, which means... our days get longer, flowers are blooming, and the warmer weather allows us to spend more time enjoying the outdoors! Here's a list of ways you can be active and enjoy spring in the Enchanted Mountains.
Education in Nature

Otto
Otto is a town in Cattaraugus County, New York. The name comes from Jacob S. Otto, an agent of the Holland Land Company.
Location
The Town of Otto lies on the northern border of the county.
Tri-County Arts Council: Pour Painting Workshop

Join Jean Benson on June 7th, 2025, from 10:00 am to 12:00 pm for a fun and creative Dutch Pour Painting class! Create Your Own Masterpiece using fluid acrylic paint and a unique blowing technique that will create dynamic, abstract patterns on a 12x12 canvas.
Details:
- Cost: $25 (Artisan Members & Above), $35 (Basic/Family Members & Non-Members)
- Age: 12+
No experience needed, just come with your creativity!
Dueling Pianos at Ellicottville Brewing - Little Valley

Tri-County Arts Council: Intermediate Soap Making Class
