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Guidelines for the Cattaraugus County Group B Tourism Promotion Grant Program
Bed Tax Grant Online Advertising
What does the Bed Tax Grant cover on Online Advertising?
Online Advertising types that are covered:
- Clicks to Website
- Ad Impressions
- Facebook/Instagram Digital Ads
- Facebook Website Conversions
- Facebook Page Post Engagement/Boosts FKA Promoted Posts
- Facebook Page Likes
- Facebook / Instagram Video Views
- Other online advertising
Get Organized
These elements will help you plan your campaign.
- What message(s) do you want to spread?
- What is the most important thing you want to share?
- Please be sure to gather images and/or videos that you'd like to use.
- What action(s) do you want visitors to take?
Base Requirements
EM in Content
Content mentions that they are in the Enchanted Mountains of Western New York which links to EnchantedMountains.com.
Example:
Rock City Park is in the Enchanted Mountains of New York State.
See Referencing the Enchanted Mountains.
Logo on the page
Enchanted Mountains logo on the campaign landing page which links to EnchantedMountains.com. The logo must remain on said page for a year from the campaign start date.
The EM logo has to be in your Footer or Sidebar on every page; See Referencing the Enchanted Mountains. The website has to be reviewed by Economic Development, Planning & Tourism.
Approval
Tourism must review of the landing page prior to the campaign's start date.
Placing Ads
You will work with Tourism to help you plan your advertising campaign. Please note on Facebook / Instagram ad placements, we may need access to your Page.
Billing
We place the advertisement when it has been reviewed and approved.
Mentioned in "About"
About section should mention how your destination is in Cattaraugus County, the Enchanted Mountains of Western New York.
Requirements
Just like other online advertising you have to have EM info on your landing page.
Help
Do you need help with something on the Enchanted Mountains website?
Events
Are you an event organizer who has an upcoming event in the Enchanted Mountains (Cattaraugus County)?
Places
Do you have a business or point of interest that you'd like to see on the Enchanted Mountains website?
Tourism Assistance
We may assist visitors, organizations, businesses and others in various ways.
Plan an Adventure
Would you like to visit the Enchanted Mountains (Cattaraugus County) but need help planning a trip? Please contact us.
Places in EM
Do you operate an organization or business in the Enchanted Mountains?
Event Organizers
Are you organizing an event in the Enchanted Mountains?
Grants
If you organize an event, program or activity in Cattaraugus County then you may want to check out the Tourism Promotion Grant Program!
Tourism Promotion Grant Program (Group B Bed Tax Grant)
Questions
If you have questions about traveling, tourism or outdoor recreation then please contact us.
Pick the Perfect Chocolate for Your Valentine!
From handcrafted truffles to classic regional favorites, this county’s chocolatiers are ready to sweeten your week with treats for every kind of love!
Brand Guide
Naturally Yours to Enjoy! The Enchanted Mountains is our brand for Cattaraugus County, in South-Western New York. Due to the abundance of places to enjoy outdoor activities and our small communities, we feel that no matter where you are from you will find a spot to love in the Enchanted Mountains. For the development of the Enchanted Mountains Brand, we talk about the sensory things, like visual identity - the EM logo, use of colors and the way we write in various ways. We want the Enchanted Mountains to be a trusted source for traveling in Western New York State. This is the dynamic foundation of the Enchanted Mountains brand.
Residents
Most residents follow the "work hard, play hard" and find a place to relax.
Purpose
The beauty and natural assets of Cattaraugus County serve as the foundation of the Enchanted Mountains promotional efforts. You combine that with all the high quality tourism-related "infrastructure" and you have a great place to live, learn, work and play
Values
x
Pillars
x
Brand Truth
x
Adjectives
- Natural
- Enchanted
- Mystical
Promise
x
Brand Story
x
Core Elements
x
Logos
View the Logos of the Enchanted Mountains
Tone of Voice
x
Photography
x
Typography
Fonts for the Enchanted Mountains
x
Color Palette
Colors for the Enchanted Mountains. The two base colors of the EM brand are blue and green.
Jump to the section on Enchanted Mountains Colors
Social
x
Video & Motion
Titles
Closing
End-Frame Design
Video Ratios
9:16, 1:1, 4:5
Location Markers
Swimming in Cattaraugus County
Over 150 Old Order Amish Shops
There are over 150 Old Order Amish shops in New York's Amish Trail in an uncommercialized setting.
Visit either Explore Old Order Amish or AmishTrail.com for more information on the Old Order Amish.
Education in Nature
Griffis Sculpture Park 2025 Events
Mother's Day Craft Show
Spring is here and so is the annual Mother's Day Craft Show! There will be over 20 different vendors to shop from and a Chinese auction available. Shop for jewelry, candles, beauty products, breads, dips, diamond paintings, wood pieces, painted slates and so much more.
2025 Spring Along the Amish Trail
Gear up for a road trip and experience "Spring Along the Amish Trail" on May, 17th from 10am - 4pm. There are nearly 200 Amish Shops along the Amish Trail offering their wares and handiworks, offering a one of a kind shopping experience. In addition to several English Businesses.
Check Spring Along the Amish Trail for an updated list of participants.
6th Annual Harvest Fall Fest
Rusty Rooster Farm & Vintage LLC , in Portville is hosting their 6th Annual Harvest Fall Fest on Saturday, October 4th from 10am - 4:00pm.
The event features FREE outdoor activities like apple cider pressing, fall craft station, doughnuts and funnel cakes, door prizes, a candy count, photo stops, and Live music.
Inside the shop, there will be in-store specials, honey samples, Ellen's pop up boutique, and a full chocolate shop with grab-and-go specials.
Come and enjoy the autumn festivities!