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Meet Santa in the Enchanted Mountains!

Santa and Mrs. Claus at Great Valley Firehall
The holiday season is a magical time in the Enchanted Mountains of Western New York, where twinkling lights, fresh snow, and festive cheer set the perfect stage for a visit with Santa Claus.

Ellicottville Fall Festival

Aerial view looking West from the East side of Ellicottville during Ellicottville's Fall Festival (2018)
Explore the arts and crafts, seasonal food, beverages and the ski resorts in this ski town during an Autumn weekend

Activities You'll "Fall" in Love With

Road through Allegany State Park in the fall

The cool nights are setting in and the leaves are starting to change. We know what that means, the fall season is upon us. We put together a bucket list to help you get into the spirit and enjoy some of the fall experiences that the Enchanted Mountains has to offer!

Activities You'll "Fall" in Love With in 2023

Road through Allegany State Park in the fall

The cool nights are setting in and the leaves are starting to change. We know what that means, the fall season is upon us. We put together a bucket list to help you get into the spirit and enjoy some of the fall experiences that the Enchanted Mountains has to offer!

Meet Santa in the Enchanted Mountains!

Santa and Mrs. Claus at Great Valley Firehall
The holiday season is a magical time in the Enchanted Mountains of Western New York, where twinkling lights, fresh snow, and festive cheer set the perfect stage for a visit with Santa Claus.

Madigan's

Food from Madigan's
A bar that's the local favorite in Ellicottville, NY!

Gem, Mineral & Fossil Show

Family looking at gems at the Gem, Mineral & Fossil Show at Rock City Park
Rock enthusiasts will have the chance to view, purchase, and learn about rare and common rocks from around the world.
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Indoor Winter Farmers Market

Canticle Farm - Produce Haul
Join the Olean Area Farmers Market for their Indoor Winter Farmers Market!
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RAW Juice & More

Outside view of RAW in Randolph

A juicery and grab & go cafe to fuel a healthy lifestyle. Featuring fresh pressed juices & coffee.

HoliMont's Contractor's Day

Skiier at HoliMont

HoliMont Contractor’s Day is an event filled with many fun activities that take place on and off the slopes.  This year’s activities include the 36th annual Dave Pitkin Memorial Ski Race, dedicated to him to commemorate his enduring spirit, his contributions to the HoliMont Racing Club, and his part in creating the racing hill, Our infamous Bombardier Ball Drop, Lunch provided by Dina’s at the Mont, A vendor market, and an Apres Ski Party. This event is sponsored by many local businesses and helps us celebrate and support our local community. Join us for our favorite day of the year!

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Brand Guide

Naturally Yours to Enjoy! The Enchanted Mountains is our brand for Cattaraugus County, in South-Western New York. Due to the abundance of places to enjoy outdoor activities and our small communities, we feel that no matter where you are from you will find a spot to love in the Enchanted Mountains. For the development of the Enchanted Mountains Brand, we talk about the sensory things, like visual identity - the EM logo, use of colors and the way we write in various ways. We want the Enchanted Mountains to be a trusted source for traveling in Western New York State. This is the dynamic foundation of the Enchanted Mountains brand.

Residents

Most residents follow the "work hard, play hard" and find a place to relax.

Purpose

The beauty and natural assets of Cattaraugus County serve as the foundation of the Enchanted Mountains promotional efforts. You combine that with all the high quality tourism-related "infrastructure" and you have a great place to live, learn, work and play

Values

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Pillars

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Brand Truth

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Adjectives

  • Natural
  • Enchanted
  • Mystical

Promise

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Brand Story

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Core Elements

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Logos

View the Logos of the Enchanted Mountains

Tone of Voice

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Photography

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Typography

Fonts for the Enchanted Mountains

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Color Palette

Colors for the Enchanted Mountains. The two base colors of the EM brand are blue and green.

Jump to the section on Enchanted Mountains Colors

Social

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Video & Motion

Titles

Closing

End-Frame Design

Video Ratios

9:16, 1:1, 4:5

Location Markers