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Celebrate "Just Do It" Day at Allegany State Park!

Night Biking at Allegany
January is a great time to get things done. In 2015, National Just Do It Day was created to encourage people to take action and finally do the things they have always wanted to do. It’s a day to work on goals, dreams and procrastinated projects. Maybe the goal is to ride a bike for one thousand days, send a message to a friend, re-pot overgrown plants, learn to play a harmonica or recycle all the cardboard boxes from the holidays.
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2025 Route 16 Yard Sale

A yard sale during the 2014 Route 16 Yard Sale
43 miles of garage sales all along route 16.
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Paws & Pumpkins 5K for E.A.R.S

Catt Co Fairgrounds

Fall into Fun: Paws & Pumpkins 5K 

Join the 2nd Annual Paws & Pumpkins 5K in Little Valley, NY benefiting Empire Animal Rescue Society (EARS)! Whether you're a seasoned runner or a leisurely walker, bring your family, friends, and furry companions for a morning of autumn fun. 

Event Details:

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2024 Route 16 Yard Sale

Route 16 yardsales from a past year
43 miles of garage sales all along route 16.
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Enchanted Mountains Horse Series

Horse Show at the Cattaraugus County Fair

The Enchanted Mountains Horse Series returns for a full weekend of equestrian action and community spirit. This series offers a fantastic family-friendly atmosphere for competitive riders and spectators alike, featuring a variety of events for all to enjoy.

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Village of Knives Celebration

photo from American Cutlery Museum
Celebrate "The Village of Knives Celebration" in Little Valley, New York on July 12-14th.
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Learn to Love Winter Lessons

Lessons at Holiday Valley

Discover the joy of skiing and snowboarding with Holiday Valley's Learn to Love Winter event on January 3rd! For anyone ages 4+ who is brand new to snowsports, this beginner-friendly experience is the perfect way to start your winter lifestyle journey!

What’s Included:

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Summer Music Festival

Summer Music Fest at Holiday Valley
A three day music festival held at Holiday Valley and hosted by the Ellicottville Chamber of Commerce.
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Archeology Dig at Canticle Farms

Volunteer holds 800 yr old ceramic pipe at Canticle Farms

Allegheny Valley Project (AVP) is back at Canticle Farm to continue its annual research into the history of the Allegheny River Valley.

West Valley

The hamlet of West Valley, New York is in the Town of Ashford, NY.

Manor House B & B

inside by the fireplace

Built in the 1850's, this Historic Homestead is secluded in stately pines on a 130 acre Horse farm. Numerous porches and decks provide relaxing areas to follow the sun and enjoy beautiful sunsets or star gaze.

Brand Guide

Naturally Yours to Enjoy! The Enchanted Mountains is our brand for Cattaraugus County, in South-Western New York. Due to the abundance of places to enjoy outdoor activities and our small communities, we feel that no matter where you are from you will find a spot to love in the Enchanted Mountains. For the development of the Enchanted Mountains Brand, we talk about the sensory things, like visual identity - the EM logo, use of colors and the way we write in various ways. We want the Enchanted Mountains to be a trusted source for traveling in Western New York State. This is the dynamic foundation of the Enchanted Mountains brand.

Residents

Most residents follow the "work hard, play hard" and find a place to relax.

Purpose

The beauty and natural assets of Cattaraugus County serve as the foundation of the Enchanted Mountains promotional efforts. You combine that with all the high quality tourism-related "infrastructure" and you have a great place to live, learn, work and play

Values

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Pillars

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Brand Truth

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Adjectives

  • Natural
  • Enchanted
  • Mystical

Promise

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Brand Story

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Core Elements

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Logos

View the Logos of the Enchanted Mountains

Tone of Voice

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Photography

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Typography

Fonts for the Enchanted Mountains

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Color Palette

Colors for the Enchanted Mountains. The two base colors of the EM brand are blue and green.

Jump to the section on Enchanted Mountains Colors

Social

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Video & Motion

Titles

Closing

End-Frame Design

Video Ratios

9:16, 1:1, 4:5

Location Markers

Groups

Let us help you plan your groups visit to the Enchanted Mountains!

Tailgate Thursday

Tailgate Thursday in Olean
A Community Celebration for Football Fans
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A Day in Gowanda

Mural in Gowanda

Tucked into the foothills of the Enchanted Mountains, Gowanda, NY is the kind of small town that surprises you—in the best way. From great food and historic charm to locally made treasures and peaceful countryside drives, it’s easy to turn a simple visit into a full day of fun.

End-of-Summer Adventures in the Enchanted Mountains

Kayaker on Quaker Lake

As summer winds down, there’s no better time to soak up the last rays of sunshine and enjoy the great outdoors.​ Whether you’re an adventure seeker, a nature lover, or someone looking to relax, here’s a guide to the best things to do before summer says goodbye.