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Brand Guide
Naturally Yours to Enjoy! The Enchanted Mountains is our brand for Cattaraugus County, in South-Western New York. Due to the abundance of places to enjoy outdoor activities and our small communities, we feel that no matter where you are from you will find a spot to love in the Enchanted Mountains. For the development of the Enchanted Mountains Brand, we talk about the sensory things, like visual identity - the EM logo, use of colors and the way we write in various ways. We want the Enchanted Mountains to be a trusted source for traveling in Western New York State. This is the dynamic foundation of the Enchanted Mountains brand.
Residents
Most residents follow the "work hard, play hard" and find a place to relax.
Purpose
The beauty and natural assets of Cattaraugus County serve as the foundation of the Enchanted Mountains promotional efforts. You combine that with all the high quality tourism-related "infrastructure" and you have a great place to live, learn, work and play
Values
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Pillars
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Brand Truth
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Adjectives
- Natural
- Enchanted
- Mystical
Promise
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Brand Story
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Core Elements
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Logos
View the Logos of the Enchanted Mountains
Tone of Voice
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Photography
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Typography
Fonts for the Enchanted Mountains
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Color Palette
Colors for the Enchanted Mountains. The two base colors of the EM brand are blue and green.
Jump to the section on Enchanted Mountains Colors
Social
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Video & Motion
Titles
Closing
End-Frame Design
Video Ratios
9:16, 1:1, 4:5
Location Markers
HoliMont's Contractor's Day
HoliMont Contractor’s Day is an event filled with many fun activities that take place on and off the slopes. This year’s activities include the 36th annual Dave Pitkin Memorial Ski Race, dedicated to him to commemorate his enduring spirit, his contributions to the HoliMont Racing Club, and his part in creating the racing hill, Our infamous Bombardier Ball Drop, Lunch provided by Dina’s at the Mont, A vendor market, and an Apres Ski Party. This event is sponsored by many local businesses and helps us celebrate and support our local community. Join us for our favorite day of the year!
Gowanda's Ducky Derby
Join the Gowanda Area Chamber of Commerce for the 2026 Ducky Derby at Creekside Park in Gowanda!
Bring the whole family for an afternoon of fun, food, games, prizes, and community spirit as hundreds of rubber ducks race down Cattaraugus Creek for a chance to win cash prizes!
Event Begins: 12:00 PM
Duck Race: 2:00 PM
Ducks: $5.00 each
Cash Prizes:
Swimming in Cattaraugus County
Eat & Drink
Griffis Sculpture Park 2025 Events
Education in Nature
Wild Wing Festival
On August 25th The Wild Wing Festival will be held with music by the Rustic Ramblers and food from 12-4 pm. There will be guided tours of all the birds in the 6-acre aviary. You will have a guided tour of the birds and learn about the 78 different species.
Cost is $10/ adults per person and $5 for children under 12. Food will be served by Lil's Deli including Pizza, Chicken fingers, Fries, Cookies, etc.
Dining tents will be available in case of rain. Please bring your lawn chairs.