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Brand Guide
Naturally Yours to Enjoy! The Enchanted Mountains is our brand for Cattaraugus County, in South-Western New York. Due to the abundance of places to enjoy outdoor activities and our small communities, we feel that no matter where you are from you will find a spot to love in the Enchanted Mountains. For the development of the Enchanted Mountains Brand, we talk about the sensory things, like visual identity - the EM logo, use of colors and the way we write in various ways. We want the Enchanted Mountains to be a trusted source for traveling in Western New York State. This is the dynamic foundation of the Enchanted Mountains brand.
Residents
Most residents follow the "work hard, play hard" and find a place to relax.
Purpose
The beauty and natural assets of Cattaraugus County serve as the foundation of the Enchanted Mountains promotional efforts. You combine that with all the high quality tourism-related "infrastructure" and you have a great place to live, learn, work and play
Values
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Pillars
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Brand Truth
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Adjectives
- Natural
- Enchanted
- Mystical
Promise
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Brand Story
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Core Elements
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Logos
View the Logos of the Enchanted Mountains
Tone of Voice
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Photography
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Typography
Fonts for the Enchanted Mountains
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Color Palette
Colors for the Enchanted Mountains. The two base colors of the EM brand are blue and green.
Jump to the section on Enchanted Mountains Colors
Social
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Video & Motion
Titles
Closing
End-Frame Design
Video Ratios
9:16, 1:1, 4:5
Location Markers
Allegany Carnival 2024
Thursday 6/27: the carnival is open from 6:00 PM until 11:00 PM. Water fights are planned for 6:30 PM in front of the fire station. Registration starts at 6:00. The "Sticktights" band will be playing around 7:00 PM.
Swimming in Cattaraugus County
Two Locations in Cattaraugus County named in Top 10 Hidden Hidden Gems of WNY 2011
In 2011, an article written by Christine A. Smyczynski for the Member Connection, the magazine for AAA Members, two of the treasures of the Enchanted Mountains of Cattaraugus County have been named in the top 10 Hidden Gems in Western New York by AAA.
Visit with Santa at The Fannie Bartlett House 2025
Take a trip back in time with a Victorian Christmas at the Fannie Bartlett House in Olean.
Kids day at the Fannie Bartlett house is on December 6th from noon -3pm. Kids will have the opportunity to visit with Santa from 1pm -3pm.
Savage Road Bridge - Catt. Creek Public Stream Access
Ellicottville Championship Rodeo 2026
Cabana Bar Music Series
The Cabana Bar is the place to hang out this summer, especially on Friday Nights for the Cabana Bar Music Series. With amazing views, vibes, and libations, this covered outdoor bar is a great place to hang out when you're in Ellicottville for the weekend.
Cabana Bar 2025 Summer Music Lineup:
June 6th - Campfire Junkie - 5:30pm - 8:30pm
June 13th - Jay McDonnell Duo - 5:30pm - 8:30pm
June 20th - Henry's Summer Kitchen - 5:30pm - 8:30pm
June 27th - Sweet Degenerates - 5:30pm - 8:30pm
Randolph's Country Christmas 2023
Randolph’s Country Christmas is an annual event that takes place during the first full weekend of December. Starting off the day is Randolph Holiday Arts & Crafts Show.
Looking for a great opportunity to pick up the perfect one of a kind gift for the holidays? Randolph Central School is excited to announce the annual RCS Arts and Crafts Show will take place at the High and Elementary School GYMS of Randolph Central School District on Saturday, December 2nd from 10am until 4pm. Browse the vendors along with a concession stand and bake sale.
Visit Santa's Cottage in 2023
Santa Claus will be back in the Town of Olean at his cottage in Lincoln Park on December 13th from 5:30-8:30 pm.
Kids can leave letters for Santa in a mailbox outside his cottage created by families of the EvenStart program. Kids will also receive a small treat from Mrs. Claus!
Visit with Santa at The Fannie Bartlett House 2024
Take a trip back in time with a Victorian Christmas at the Fannie Bartlett House in Olean.
Kids day at the Fannie Bartlett house is on December 7th from noon -3pm. Kids will have the opportunity to visit with Santa from 1pm -3pm.
This Queen Anne-style house was originally built in 1881 by George Foreman, and purchased in 1891 by Frank and Fannie Bartlett for $15,000, a hefty sum for that time, he said. The house features nine rooms decorated in turn-of-the-century Victoriana and seven fireplaces, each different in design and composition.
Education in Nature
Griffis Sculpture Park 2025 Events
Paddling the Allegheny River Rack Card
Carrollton
The Town of Carrollton, New York is on the south border of Cattaraugus County, the Enchanted Mountains of Western New York State and is known for being a beautiful gateway from Pennsylvania into New York State.
Events
Ellicottville Championship Rodeo
Indoor Play
This is a repurposed gym with a trampoline, springboard floor, bounce house and so much more! All the fun a kid could have in one place.
Let the kids climb, jump, tumble, and slide, at the YMCA Family Play Zone. Aside from open play, they also offer themed programs, activity clubs, and birthday party packages.
Great Valley Band Jam 2025
Pumpkinville's 2024 Season
Monthly Drum Circle at Griffis Sculpture Park