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Brand Guide

Naturally Yours to Enjoy! The Enchanted Mountains is our brand for Cattaraugus County, in South-Western New York. Due to the abundance of places to enjoy outdoor activities and our small communities, we feel that no matter where you are from you will find a spot to love in the Enchanted Mountains. For the development of the Enchanted Mountains Brand, we talk about the sensory things, like visual identity - the EM logo, use of colors and the way we write in various ways. We want the Enchanted Mountains to be a trusted source for traveling in Western New York State. This is the dynamic foundation of the Enchanted Mountains brand.

Residents

Most residents follow the "work hard, play hard" and find a place to relax.

Purpose

The beauty and natural assets of Cattaraugus County serve as the foundation of the Enchanted Mountains promotional efforts. You combine that with all the high quality tourism-related "infrastructure" and you have a great place to live, learn, work and play

Values

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Pillars

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Brand Truth

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Adjectives

  • Natural
  • Enchanted
  • Mystical

Promise

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Brand Story

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Core Elements

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Logos

View the Logos of the Enchanted Mountains

Tone of Voice

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Photography

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Typography

Fonts for the Enchanted Mountains

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Color Palette

Colors for the Enchanted Mountains. The two base colors of the EM brand are blue and green.

Jump to the section on Enchanted Mountains Colors

Social

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Video & Motion

Titles

Closing

End-Frame Design

Video Ratios

9:16, 1:1, 4:5

Location Markers

Real Stuff Gallery & Gifts

A unique and unusual gift shop containing iron sculptures, stained glass and jewelry located in rural western New York.

Sunset Movie Saturdays

artwork containing children watching movie outside

Sunset Movie Saturdays are back! 

Grab the whole crew and head to Jefferson Street Park in Salamanca to catch a favorite movie on the 33 foot screen. 

Here is the 2025 Lineup:

May 31st: MineCraft

June 7th: The Wild Robot

June 14th: Mufasa 2024

June 21st: Community Choice Night (Moana 2, Dog Man, Sonic 3)

June 28th: Snow White 2025

All movies will begin at dusk and are weather dependent. 

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Victorian Christmas at The Olean Bartlett House 2023

Christmas decor in the Fannie Bartlett House

Take a trip back in time with a Victorian Christmas at the Fannie Bartlett House in Olean, the Friday after Thanksgiving. Watch the Santa Claus Lane Parade before or after touring this beautifully restored mansion built in 1881 with 15 rooms, including a third-floor ballroom.

The historic house will be adorned with Christmas decorations during its annual open house on Friday from 6-9pm. There will be refreshments and raffle baskets, proceeds to benefit the Bartlett House. 

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Basilica of St. Mary of the Angels Olean

Inside view of Basilica of St. Mary of the Angels in Olean, NY

The Basilica of St. Mary of the Angels is a historic Catholic church located in Olean, NY. Established in 1852, and granted the title of Minor Basilica in 2015, it stands as a testament to the rich religious heritage of the area. Visitors of all ages and faiths are invited to tour the basilica.

HoliTrot Fall Fest Trail Run

HoliTrot logo featuring a running turkey

Join in for the HoliTrot Fall Festival Trail Run! 

Get ready to lace up your running shoes and celebrate the vibrant autumn season at HoliMont! You're invited to the exciting HoliTrot Fall Festival Trail Run, featuring a Kids Race and a scenic 5k trail run through our beautiful trails.

Schedule:

  • 10:00 AM - Kids Race
  • Immediately Following Kids Race - 5k Trail Run

Race Highlights:

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St. Bonaventure presents: An Evening with Carson Waterman

Regina A. Quick Center for the Arts

Carson Waterman, a distinguished artist and revered cultural figure for the Haudenosaunee people of the Seneca Nation, will discuss his life and artwork in a special presentation at St. Bonaventure University on Wednesday, April 2nd at 5:00pm in the Rigas Theater of the Regina A. Quick Center for the Arts. 

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Education in Nature

Path at Nannen
There are plenty of fun and educational activities to do with the entire family in the Enchanted Mountains of Cattaraugus County.

The Top Inland Trout Streams in Cattaraugus County

This is designed as a guide to anglers in locating the higher quality stocked and un-stocked trout streams in western NY. It is not intended as a list of all the wild trout streams, nor all the streams where trout are stocked. Lists of all stocked streams are available from this office.

Every Christmas Story Ever Told (And Then Some!)

Olean Theatre Workshop

The Olean Theatre Workshop presents, "Every Christmas Story Every Told (And then Some!)" by Michael Carleton, James Fitzgerald, and John K. Alvarez. 

While three actors are tired of performing "A Christmas Story", they decide to take a wild and comedic spin on every beloved holiday tale ever told! This quick paced take through traditions, pop culture, and classic Christmas characters deliver laughter and a needed dose of holiday spirit! 

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Barefoot In The Park

Outside Olean Theatre Workshop
Watch the presentation of "Barefoot In The Park" at Olean Theatre Workshop.
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Tri-County Arts Council: Intro to Meditative Painting

Intro to Meditative Painting at Tri-County Arts Council
A transformative journey into the art of Mandala creation to discover personal growth, mindfulness, and the meditative power of symmetrical patterns, all while unlocking your inner creativity
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Vintage Fashion Show at The Fannie Bartlett House

mannequin in vintage dress at Fannie Bartlett House

Visit the Fannie Bartlett House on July 12th for their "Vintage Fashion Show" event! It will feature "uniforms" of all kinds and period women's dress to go along with military years. Presale tickets are available for $20.

This Queen Anne-style house was originally built in 1881 by George Foreman, and purchased in 1891 by Frank and Fannie Bartlett for $15,000, a hefty sum for that time, he said. The house features nine rooms decorated in turn-of-the-century Victoriana and seven fireplaces, each different in design and composition.

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