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Education in Nature

Path at Nannen
There are plenty of fun and educational activities to do with the entire family in the Enchanted Mountains of Cattaraugus County.

Microtel Inn and Suites

Microtel Inn & Suites in Allegany
A quality hotel offering comfortable, discount hotel accommodations in New York's Southern Tier area.

Brand Guide

Naturally Yours to Enjoy! The Enchanted Mountains is our brand for Cattaraugus County, in South-Western New York. Due to the abundance of places to enjoy outdoor activities and our small communities, we feel that no matter where you are from you will find a spot to love in the Enchanted Mountains. For the development of the Enchanted Mountains Brand, we talk about the sensory things, like visual identity - the EM logo, use of colors and the way we write in various ways. We want the Enchanted Mountains to be a trusted source for traveling in Western New York State. This is the dynamic foundation of the Enchanted Mountains brand.

Residents

Most residents follow the "work hard, play hard" and find a place to relax.

Purpose

The beauty and natural assets of Cattaraugus County serve as the foundation of the Enchanted Mountains promotional efforts. You combine that with all the high quality tourism-related "infrastructure" and you have a great place to live, learn, work and play

Values

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Pillars

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Brand Truth

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Adjectives

  • Natural
  • Enchanted
  • Mystical

Promise

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Brand Story

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Core Elements

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Logos

View the Logos of the Enchanted Mountains

Tone of Voice

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Photography

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Typography

Fonts for the Enchanted Mountains

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Color Palette

Colors for the Enchanted Mountains. The two base colors of the EM brand are blue and green.

Jump to the section on Enchanted Mountains Colors

Social

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Video & Motion

Titles

Closing

End-Frame Design

Video Ratios

9:16, 1:1, 4:5

Location Markers

Ischua

Ischua Country Club

Ischua (pronounced ISH-way) is a town in Cattaraugus County, New York. The Town of Ischua is on the eastern border of the county, north of Olean, New York.

Rock City Park

A hiker and their dog taking a break at Rock City Park
A majestic geological spectacle of enormous rock formations and is often referred to as the Eighth Wonder of the World.

Dayton

Lake Flavia

The Town of Dayton is on the western border of the Enchanted Mountains of Cattaraugus County.  The Village of South Dayton is located within the town.

Spring into Adventure 2024

Spring activities

It's spring in the Enchanted Mountains, which means... our days get longer, flowers are blooming, and the warmer weather allows us to spend more time enjoying the outdoors! Here's a list of ways you can be active and enjoy spring in the Enchanted Mountains.

Spring into Adventure 2023

Spring activities

It's spring in the Enchanted Mountains, which means... our days get longer, flowers are blooming, and the warmer weather allows us to spend more time enjoying the outdoors! Here's a list of ways you can be active and enjoy spring in the Enchanted Mountains.

New Year's Eve Liquor Mile & 5K

Barrel at Ellicottville Distilery

Join Ellicottville Distillery as they celebrate the last day of 2023 with their annual "Liquor Mile" at on Sunday December 31st!

Distillery opens and registration for runners starts at 11am. Run starts at 12pm. It is $25 a runner to enter the 5k followed by the Liquor Mile which is $15. $35 fee if you are planning on doing both the 5K & Liquor Mile.

All proceeds will be donated to Oishei Children’s hospital.

After every quarter of a mile you get a miniature cocktail! 1 mile run + 4 drinks!

Dates
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Holiday Valley's New Years Eve Celebration and Torchlight Parade 2023-2024

Fireworks

Ring in the New Year with the Holiday Valley Groomer parade and spectacular fireworks. Family friendly party in the main Lodge. Approximate times: Groomer Parade on Cindy's Run at 11:15, torchlight parade at 11:30 then the fireworks show at 11:45, ending at midnight. 

Dates
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Ashford

Sculpture at Griffis Sculpture Park

The Town of Ashford, NY is the northern gateway on Route 219 to the beautiful Enchanted Mountains of Western New York State. Ashford is located in Western New York State in the north-middle of Cattaraugus County.

Free Fishing Day in NY!

Steelhead from the Cattaraugus Creek

The NYS Dept of Environmental Conservation is hosting a FREE fishing day on February 17-18, June 29-30, September 28, and November 11th. There’s no fishing license required on those days for the fresh or marine waters of New York State, making it the opportune time for people of all ages to learn and enjoy the day. We especially encourage those with more experience to bring along the young people in your life to show them the value of patience, the anticipation of the bite and the exhilaration of the catch!

Dates

Nannen Arboretum

Walking around Nannen Arboretum
A non-profit, volunteered based organization dedicated to providing home garden and natural resource education, test plots for research, and an opportunity for nature appreciation and leisure.