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Brand Guide

Naturally Yours to Enjoy! The Enchanted Mountains is our brand for Cattaraugus County, in South-Western New York. Due to the abundance of places to enjoy outdoor activities and our small communities, we feel that no matter where you are from you will find a spot to love in the Enchanted Mountains. For the development of the Enchanted Mountains Brand, we talk about the sensory things, like visual identity - the EM logo, use of colors and the way we write in various ways. We want the Enchanted Mountains to be a trusted source for traveling in Western New York State. This is the dynamic foundation of the Enchanted Mountains brand.

Residents

Most residents follow the "work hard, play hard" and find a place to relax.

Purpose

The beauty and natural assets of Cattaraugus County serve as the foundation of the Enchanted Mountains promotional efforts. You combine that with all the high quality tourism-related "infrastructure" and you have a great place to live, learn, work and play

Values

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Pillars

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Brand Truth

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Adjectives

  • Natural
  • Enchanted
  • Mystical

Promise

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Brand Story

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Core Elements

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Logos

View the Logos of the Enchanted Mountains

Tone of Voice

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Photography

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Typography

Fonts for the Enchanted Mountains

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Color Palette

Colors for the Enchanted Mountains. The two base colors of the EM brand are blue and green.

Jump to the section on Enchanted Mountains Colors

Social

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Video & Motion

Titles

Closing

End-Frame Design

Video Ratios

9:16, 1:1, 4:5

Location Markers

Tailgate Thursday

Tailgate Thursday in Olean
A Community Celebration for Football Fans
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Opening Reception for "A Little Something"

Pottery being made at Arts Council

An opening reception will be held this Saturday for the current Tri-County Arts Council member show, "A Little Something", perfectly sized for holiday gift giving.  This opening will be featuring over 130 pieces featuring painting, pottery, jewelry and more from over 40 artists across the region including Wendy Bale, Rose Brawn, Lisa Conklin Conn, Karen Fitzpatrick, Barbara Fox, Theresa Heinz, Sean Huntington, Keith McKale, Peter Midgley, Nicole Missel, Eva Potter, Carolyn Raine, Melissa Stitzer, Tara Walker, Mikel Wintermantel, Jennifer Wolbert, and more.

Dates
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So Much Diversity this Weekend

Looking for something to do this weekend?(July 17-18, 2010) We know summer in Western New York is busy for everyone but if you are looking for something a little different this is the weekend of options!

Terms of Use and Privacy Policy

Welcome to the Official Enchanted Mountains Web site. Cattaraugus County has created this privacy statement in order to demonstrate our firm commitment to privacy for our web site users. Other web sites operated by state and county agencies have different policies. We suggest that you read the privacy policies for each web site that you visit, and any external site that you visit through a link appearing at this site. The privacy statement may change at any time.

Napoli

Town of Napoli

Napoli is a town in Cattaraugus County, New York. It is located in the western half of the county, northwest of Salamanca. The only permanent community in the town is Napoli village, formerly "Napoli Corners."

United States Air Force Heritage of America Band

Gowanda Historic Hollywood Theater

EXCITING NEWS! Gowanda's Historic Hollywood Theater is thrilled to present the United States Air Force Heritage of America Band in Concert! Join in on Sunday, March 23th at 3:00pm for an unforgettable afternoon of music and patriotism! 

THIS EVENT IS COMPLETELY FREE!

To secure your tickets, visit one of the following local spots: 

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Bacon, Bourbon, & Brotherhood at RocketCup Coffee!

Rocket Cup Coffee- Cattaraugus

Gather the guys for an evening filled with bold flavors, good vibes, and a crash course in all thing's bourbon and bacon with RocketCup Coffee, Cattaraugus, on February 8th, at 6pm. Perfect for both bourbon enthusiasts and beginners, this tasting class is a celebration of indulgence and camaraderie.

What to Expect:

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StrOlean

Person enjoying a stroll through walkable Olean

The Greater Olean Area Chamber of Commerce and city leadership are inviting the community out for a night on the town. Working with the city and members of the business community, the Chamber is announcing “StrOlean,” the event aims to bring folks to the downtown shopping district for an evening of fun. 

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Boberg's Maple

Maple bucket on tree collecting sap
Come visit the Boberg's Maple sugarhouse and see maple sugaring in action.

Village of Knives Celebration

photo from American Cutlery Museum
Celebrate "The Village of Knives Celebration" in Little Valley, New York on July 12-14th.
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Friends of Allegany State Park: Fire Tower Saturdays

Fire Tower at Allegany State Park
Don't miss this opportunity to explore the last standing fire tower in Allegany State Park!
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East Otto

Rainbow Lake

East Otto is a town in the Enchanted Mountains of Cattaraugus County, New York.  The population was 1,105 at the 2000 census.

Michael Kent at Ray Evans

Ray Evans Theater in Salamanca

Michael was named Entertainer of the Year in Campus Activities Magazine and Magician of the Year by The Association for the Promotion of Campus Activities (APCA). Cleveland.com has listed Michael as one of Ohio's top 30 "Famously Funny" comedians along with Drew Carey, Dave Chappelle and Bob Hope. He was featured on the season premiere of the hit television show "Penn & Teller: Fool Us!"

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Insect Exploration Day

Spider at Pfeiffer Nature Center
Get Ready to Crawl into the Fascinating World of Insects!
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