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Bed Tax Grant Online Advertising

What does the Bed Tax Grant cover on Online Advertising?

Online Advertising types that are covered:

  • Clicks to Website
  • Ad Impressions
  • Facebook/Instagram Digital Ads
  • Facebook Website Conversions
  • Facebook Page Post Engagement/Boosts FKA Promoted Posts
  • Facebook Page Likes
  • Facebook / Instagram Video Views
  • Other online advertising

Get Organized 

These elements will help you plan your campaign.

  • What message(s) do you want to spread?
  • What is the most important thing you want to share?
  • Please be sure to gather images and/or videos that you'd like to use.
  • What action(s) do you want visitors to take?

Base Requirements

EM in Content

Content mentions that they are in the Enchanted Mountains of Western New York which links to EnchantedMountains.com.

Example:

Rock City Park is in the Enchanted Mountains of New York State.

See Referencing the Enchanted Mountains.

Logo on the page

Enchanted Mountains logo on the campaign landing page which links to EnchantedMountains.com. The logo must remain on said page for a year from the campaign start date.

The EM logo has to be in your Footer or Sidebar on every page; See Referencing the Enchanted Mountains. The website has to be reviewed by Economic Development, Planning & Tourism.

Approval

Tourism must review of the landing page prior to the campaign's start date.

Placing Ads

You will work with Tourism to help you plan your advertising campaign. Please note on Facebook / Instagram ad placements, we may need access to your Page.

Billing

We place the advertisement when it has been reviewed and approved.

Mentioned in "About"

About section should mention how your destination is in Cattaraugus County, the Enchanted Mountains of Western New York.

Requirements

Just like other online advertising you have to have EM info on your landing page.

Saturday with Santa at Allegany State Park - 2025

Christmas at ASP

HO! HO! HO! The holidays are fast approaching and there's no better way to get into the spirit than by spending some time in Allegany State Park. Join the Environmental Education Department on Saturday, December 6, for a fun, festive, family event – Saturday with Santa! 

In this, the season of giving, we are asking event participants to bring non-perishable food items and/or an unwrapped toy to be donated to a local food pantry and Toys for Tots. This is sure to be a great day! Don't miss out!

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Annual WNY Maple Weekends

Maple Syrup at Maple Glen Sugar House
Several maple producers through the Enchanted Mountains celebrate NYS Maple Weekends.
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Seneca Market & Haudenosaunee Dancers at Seneca Allegany Resort & Casino

Dancers at a past event at the Seneca Allegany Casino

In honor of Native American Heritage Month, visit the Seneca Allegany Resort & Casino where they will be celebrating Indigenous history, traditions and culture throughout the month of November.

Visit the Seneca Market in the Hotel Lobby on the following dates:

  • Wednesday, November 16th from 5pm - 8pm
  • Saturday, November 5th from 10am - 6pm
  • Saturday, November 12th from 10am - 6pm
  • Saturday, November 19th from 10am - 6pm

Visit the Bus Lobby to see Haudenosaunee Dancers on the following dates:

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Mountain Biking at Allegany State Park

Biking Path at Allegany State Park

Join ASP to mountain bike with a park educator! Advanced and beginner riders are welcome and can meet certified mountain biking instructors at Summit Warming Hut. Helmets are required to participate. If you need to borrow a bike please text 716-265-8366 to reserve.

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Saturday with Santa at Allegany State Park - 2024

Christmas at ASP

HO! HO! HO! The holidays are fast approaching and there's no better way to get into the spirit than by spending some time in Allegany State Park. Join the Environmental Education Department on Saturday, December 7th for a fun, festive, family event- Saturday with Santa!

In this, the season of giving, we are asking event participants to bring non-perishable food items and/or an unwrapped toy to be donated to a local food pantry and Toys for Tots. This is sure to be a great day! Don't miss out! 

Dates
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Third Night of Christmas in Allegany

Santa and Mrs. Claus in Allegany

This is the third night of Christmas In Allegany at the Allegany Santa House. This is a free event to come visit Santa in his beautifully decorated Santa House with Elf Shack behind selling basket raffle tickets to help support this yearly tradition.

It's Christmas In Allegany Santa House season!

Visit with Santa and Mrs. Claus at their house in Allegany.

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Christmas in Allegany- Opening Night with Parade

Santa and Mrs. Claus in Allegany

Celebrate opening night of the Allegany Santa House with Santa's arrival by the Allegany Fire Department. This is a free event to come see Santa, and enjoy a beautiful decorated Santa House with Elf Shack containing basket raffles to help support this community event.

It's Christmas In Allegany Santa House season!

Visit with Santa and Mrs. Claus at their house in Allegany.

Additional Dates:

  • December 5th
  • December 7th
  • December 12th
  • December 14th
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Fourth Night of Christmas in Allegany

Santa and Mrs. Claus in Allegany

This is the fourth night of Christmas In Allegany at the Allegany Santa House. This is a free event to come visit Santa in his beautifully decorated Santa House with Elf Shack behind selling basket raffle tickets to help support this yearly tradition.

It's Christmas In Allegany Santa House season!

Visit with Santa and Mrs. Claus at their house in Allegany.

Dates
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Second Night of Christmas in Allegany

Santa and Mrs. Claus in Allegany

This is the second night of Christmas In Allegany at the Allegany Santa House. This is a free event to come visit Santa in his beautifully decorated Santa House with Elf Shack behind selling basket raffle tickets to help support this yearly tradition.

It's Christmas In Allegany Santa House season!

Visit with Santa and Mrs. Claus at their house in Allegany.

Dates
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Final Night of Christmas in Allegany

Santa and Mrs. Claus in Allegany

This is the fifth and final night of Christmas In Allegany at the Allegany Santa House. This is a free event to come visit Santa in his beautifully decorated Santa House with Elf Shack behind selling basket raffle tickets to help support this yearly tradition. Raffle tickets will be drawn after the event.

It's Christmas In Allegany Santa House season!

Visit with Santa and Mrs. Claus at their house in Allegany.

Dates
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Saturday with Santa at Allegany State Park!

Santa at ASP

HO! HO! HO! The holidays are right around the corner, and there's no better way to get into the spirit than by spending a fun-filled day at Allegany State Park for a Saturday with Santa on Saturday December 6th from 11:00am - 3:00pm. 

Join the Environmental Education Department for a festive family event featuring crafts, games, photos with Santa, and plenty of holiday cheer. 

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Saturday with Santa at Allegany State Park 2023

Red House at Allegany State Park

HO! HO! HO! The holidays are fast approaching and there's no better way to get into the spirit than by spending some time in Allegany State Park. Join the Environmental Education Department on Saturday, December 2nd for a fun, festive, family event- Saturday with Santa!

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Groups

Let us help you plan your groups visit to the Enchanted Mountains!

Seneca Allegany Resort & Casino: Annual Tree Lighting

Casino

Come celebrate the magic of the holiday season at the free, family-friendly Annual Holiday Tree lighting celebration at Seneca Allegany on Wednesday, December 3 from 4 to 7 p.m., featuring horse-drawn carriage rides from 4-7pm and a tree lighting at approximately 5:30 p.m.

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